Skip to content

Instantly share code, notes, and snippets.

@zmanian
Created March 19, 2026 01:31
Show Gist options
  • Select an option

  • Save zmanian/43d3cad09f19a2436022b3accbce4dd2 to your computer and use it in GitHub Desktop.

Select an option

Save zmanian/43d3cad09f19a2436022b3accbce4dd2 to your computer and use it in GitHub Desktop.

Sommelier x Ymax: Go-to-Market Models

Three models representing a spectrum from fully permissionless to fully managed.

1. Bring Your Own Agent (BYOA)

The user deploys their own agent (like the CLI spike) that acts as allocation delegate for their Ymax portfolio.

  • User: Sophisticated DeFi users, quant teams, DAOs with treasury management
  • Ymax role: Infrastructure layer — portfolio creation, EIP712 signing, execution
  • Sommelier role: Open-source reference implementations, strategy libraries, SDK
  • Revenue: Ymax platform fees only; Sommelier earns through SDK adoption/ecosystem gravity
  • Key value prop: Full autonomy. User controls strategy logic, keys, rebalance triggers
  • Risk: Support burden is low but adoption ceiling is limited to technical users

2. Hosted Agents with User-Provided Prompts

Sommelier runs the agent infrastructure; users configure strategy via prompts or parameter sets (e.g., "prioritize yield over diversification", "max 30% per curator", "rebalance weekly").

  • User: DeFi-literate but not developer-level. Thinks in portfolio terms, not code
  • Ymax role: Same infrastructure layer
  • Sommelier role: Agent hosting, prompt-to-allocation engine, execution guarantees, monitoring
  • Revenue: Management fee (bps on AUM) or subscription for hosted agent compute
  • Key value prop: Custom strategy without writing code. User retains strategic control via a config/prompt interface
  • Risk: Prompt-to-allocation translation needs guardrails — bad prompts shouldn't produce dangerous allocations. Need constraint enforcement layer (max per instrument, max per curator, min floor)
  • Differentiator: This is the "Stripe for vault management" pitch — developer-grade infrastructure with a user-grade interface

3. Branded Agents with Strategist Guidance

Pre-built, named strategy products (e.g., "Sommelier RWA Diversified", "Sommelier Yield Max") curated by identified strategists with track records.

  • User: Passive allocators, institutions, anyone who wants to deposit and forget
  • Ymax role: Infrastructure + distribution (marketplace of strategies)
  • Sommelier role: Strategy curation, strategist vetting, brand, performance reporting
  • Revenue: Performance fee + management fee split between Sommelier and strategist
  • Key value prop: Trust and brand. Users pick a strategy like picking a fund manager
  • Risk: Regulatory surface area increases significantly — this starts looking like investment management. Need clear delegation structure where the strategist provides guidance but the on-chain agent executes autonomously
  • Differentiator: This is the model that scales AUM. It's what original Sommelier vaults were, but now on Ymax infrastructure

The Spectrum

BYOA Hosted + Prompts Branded
Target user Devs/quants DeFi power users Passive allocators
Customization Unlimited Constrained None (pick a strategy)
Trust model Self-custody of logic Trust infra, own strategy Trust strategist + infra
Revenue per user Low Medium High
Addressable market Small Medium Large
Regulatory exposure Minimal Moderate Highest
Time to market Now (this spike) Medium Longest

Strategy

The interesting play is launching all three simultaneously as tiers — BYOA validates the primitives, hosted agents prove the UX, and branded strategies drive AUM. Each tier de-risks the next.

Sign up for free to join this conversation on GitHub. Already have an account? Sign in to comment