Updated from v1 to be more tactical.
Landing page reviewed: https://misesnag.iagocavalcante.com/en
MiseSnag turns TikTok / Instagram / YouTube recipe videos into organized shopping lists.
For outreach, the strongest wedge is:
- recipe creators with highly saveable short-form content
- especially creators whose audience wants to cook later and shop efficiently
That makes creator outreach more promising than broad grocery-company outreach at this stage.
- Start with 10 handpicked targets
- Send personalized DM/email to 5 per day
- Offer either:
- early access
- free white-glove onboarding
- a co-branded creator experiment
- Track replies, objections, and feature requests
| Priority | Name | Brand / Role | Segment | Main platform focus | Public site / profile | Best contact route | Audience tier | Why they fit | Suggested CTA |
|---|---|---|---|---|---|---|---|---|---|
| 1 | Meredith Hayden | Wishbone Kitchen | Creator | TikTok / Instagram | https://wishbonekitchen.com | IG DM + website/about flow | Large | Strong short-form food brand; aspirational but practical recipes | Offer private beta + feedback call |
| 2 | Justine Doiron | Justine Snacks | Creator | TikTok / Instagram / blog | https://justinesnacks.com | IG DM + website contact/social links | Large | Very saveable recipes; audience likely saves and shops later | “Turn saved videos into shopping lists” demo |
| 3 | Eitan Bernath | Chef / creator | Creator | TikTok / Instagram / YouTube | https://www.eitanbernath.com | IG DM + website/business contact path | Very large | Big reach and creator-business sophistication | Partnership / pilot angle |
| 4 | Kevin Curry | Fit Men Cook | Creator / app founder | Instagram / YouTube / app | https://fitmencook.com | Website contact / app-business route / IG DM | Large | Meal prep + shopping behavior is core to his audience | Productivity / meal-prep angle |
| 5 | Yumna Jawad | Feel Good Foodie | Creator / founder | Instagram / TikTok / blog | https://feelgoodfoodie.net | IG DM + site/team/contact path | Very large | Strong practical recipe intent, big crossover from content to action | Beta for audience utility |
| 6 | Gina Homolka | Skinnytaste | Founder / publisher | Instagram / blog | https://www.skinnytaste.com | Website contact / media route | Very large | High-intent audience used to structured recipes and planning | “Short-form discovery to shopping list” angle |
| 7 | Jake Cohen | Cookbook author / creator | Creator | Instagram / TikTok | https://www.instagram.com/jakecohen/ | IG DM / agent or publisher route if found | Medium-large | Accessible cooking content, likely open to smart product experiments | Quick demo request |
| 8 | Dan Pelosi | GrossyPelosi | Creator | Instagram / TikTok | https://www.instagram.com/grossypelosi/ | IG DM / creator-business link in bio | Large | Personality-driven community, useful for audience adoption testing | Creator utility pilot |
| 9 | Rachael DeVaux | Rachael's Good Eats | Creator / founder | Instagram / TikTok | https://www.instagram.com/rachaelsgoodeats/ | IG DM / brand site contact | Large | Health + grocery intent overlap; shopping utility fits naturally | Early-access invite |
| 10 | Nick DiGiovanni | Chef / creator | Creator | TikTok / YouTube / Instagram | https://www.tiktok.com/@nick.digiovanni | TikTok / IG DM / business inquiry route | Very large | Massive reach; useful once message is polished on smaller creators | Top-of-funnel partnership pitch |
Hey Meredith — your content feels like exactly the kind of recipe workflow we built for. I’m working on MiseSnag, a tool that turns TikTok/IG/YouTube recipe videos into instant shopping lists, and Wishbone Kitchen was one of the first brands that came to mind.
Hey Justine — your recipes are the kind people save with genuine “I need to make this later” intent. I built MiseSnag to turn saved recipe videos into organized shopping lists, and your content felt like a perfect fit to test it with.
Hey Eitan — I’m building MiseSnag, a product that turns recipe videos into shopping lists in seconds. Given how action-oriented your content is, I thought you’d have a sharp perspective on whether this could be genuinely useful for creators and their audience.
Hey Kevin — Fit Men Cook already sits at the intersection of recipes, meal prep, and shopping behavior, which is exactly why I wanted to reach out. I built a tool that converts recipe videos into shopping lists and would love your take on whether this solves a real user need.
Hey Yumna — I’m building MiseSnag to help people go from recipe video to grocery list with one link paste. Feel Good Foodie felt especially relevant because your audience already has strong practical cooking intent.
Hi Gina — I’m working on a product that turns short-form recipe videos into structured shopping lists. Skinnytaste immediately came to mind because your audience is already deeply planning-oriented, and I’d love your quick take on whether this is a meaningful workflow.
Hey Jake — I built a tool that makes recipe videos more actionable by converting them into shopping lists. Your content felt like the kind people don’t just watch — they actually want to cook from — so I thought I’d reach out.
Hey Dan — I’m building MiseSnag, a tool that turns recipe videos into instant shopping lists. Your audience/community energy made me think this could be a fun and genuinely useful creator test if you’re open to seeing it.
Hey Rachael — I built a product that helps people turn recipe videos into ready-to-shop ingredient lists. With how action-oriented your healthy food content is, I thought you might have a great read on whether this resonates.
Hey Nick — I’m building MiseSnag to convert recipe videos into shopping lists in seconds. Given how much “I want to make this” energy your content creates, I’d love to show you a quick demo and get your gut reaction.
- Meredith Hayden
- Justine Doiron
- Kevin Curry
- Jake Cohen
- Rachael DeVaux
- Yumna Jawad
- Dan Pelosi
- Gina Homolka
- Eitan Bernath
- Nick DiGiovanni
Hey {{first_name}} — I’m building MiseSnag, a tool that turns TikTok / Instagram / YouTube recipe videos into organized shopping lists. I thought of your content because your audience seems very likely to save recipes and actually shop from them later. If you’re open, I’d love to send a quick demo and give you early access. Would love your honest take.
Hey {{first_name}} — built a tool called MiseSnag that turns recipe videos into shopping lists. Your content felt like a great fit for it. Open to a quick demo / early access?
- This is intentionally a high-fit, low-volume list.
- I did not fabricate private emails.
- “Best contact route” means publicly reachable first path (IG DM, site contact page, business inquiry, etc.).
- If you want the next version, I should enrich this into a real lead sheet with:
- direct contact page URL
- LinkedIn URL
- IG URL
- TikTok URL
- rough follower count
- country
- last-post recency
- outreach status column