array( // Add some data 'person' => array( 'name'=>'Nick', 'job' => 'Developer' ) ) ); // Pass data to myscript.js on page load wp_localize_script( "myScript", "myLocalizedData", $myDataArray ); // wp_localize_script( $handle, $objectName, $arrayOfValues ); // $handle - The enqueued script to place the data immedietly before // $objectName - Name of the JS object that will hold the data // $arrayOfValues - Data to pass to JS